Market Research Analysts and Marketing Specialists Salary in Colorado
Market Research Analysts and Marketing Specialists in Colorado earn a median $93,050 a year, +18% against the national median of $78,760; they and rank 7th of 51 states by median. Market Research Analysts and Marketing Specialists earn 56% more than the median across all occupations in Colorado ($59,800). Colorado pays more than every neighbouring state: Arizona, Kansas, Utah, New Mexico, Oklahoma, Wyoming and Nebraska range from $60,000 in Nebraska to $71,940 in Arizona. Colorado employs 27,880 market research analysts and marketing specialists, 9.70 per 1,000 jobs, the 9th largest count of any state. A location quotient of 1.68 means the occupation is more concentrated in Colorado than nationally.
Colorado vs the United States, May 2025
| Area | Basis | Percentile wage | Mean | Employment | Jobs per 1,000 | Location quotient | ||||
|---|---|---|---|---|---|---|---|---|---|---|
| 10th | 25th | Median | 75th | 90th | ||||||
| Colorado | Hourly | $23.51 | $30.95 | $44.74 | $60.90 | $79.42 | $47.58 | 27,880 | 9.70 | 1.68 |
| Annual | $48,900 | $64,380 | $93,050 | $126,670 | $165,190 | $98,960 | ||||
| United States | Hourly | $20.86 | $28.05 | $37.87 | $52.07 | $74.75 | $43.03 | 899,580 | – | – |
| Annual | $43,390 | $58,350 | $78,760 | $108,310 | $155,480 | $89,490 | ||||
- Rank by median
- 7th of 51 states
- Rank by employment
- 9th of 51 states
- Location quotient
- 1.68
- Jobs per 1,000
- 9.70
Ranks count the 50 states and DC with a published value. The location quotient is the occupation's share of Colorado's employment divided by its national share; 1.00 means the same share as the nation. Take-home pay at these wages: FastCalc's take-home pay calculator.
Metropolitan areas in Colorado
7 metropolitan areas and 3 nonmetropolitan areas touching Colorado publish a row for market research analysts and marketing specialists, sorted by median. Areas crossing a state line are listed under every state they touch; a linked metro has its own profile.
| Area | Median hourly | Median annual | 10th pct (annual) | 90th pct (annual) | Employment | Jobs per 1,000 | Location quotient |
|---|---|---|---|---|---|---|---|
| Denver-Aurora-Centennial, CO | $47.62 | $99,040 | $51,980 | $167,560 | 17,000 | 10.56 | 1.83 |
| Boulder, CO | $46.93 | $97,600 | $50,140 | $178,280 | 3,130 | 16.27 | 2.81 |
| Colorado Springs, CO | $43.37 | $90,210 | $44,410 | $143,140 | 2,680 | 8.47 | 1.46 |
| Greeley, CO | $41.26 | $85,830 | $49,520 | $165,170 | 780 | 6.52 | 1.13 |
| Fort Collins-Loveland, CO | $35.69 | $74,240 | $38,820 | $142,360 | 1,610 | 9.53 | 1.65 |
| Pueblo, CO | $33.65 | $69,990 | $41,230 | $136,450 | 270 | 4.33 | 0.75 |
| Grand Junction, CO | $30.60 | $63,640 | $41,400 | $138,860 | 330 | 4.87 | 0.84 |
| Northwest Colorado nonmetropolitan area | $35.07 | $72,950 | $44,570 | $124,940 | 740 | 5.62 | 0.97 |
| Eastern and Southern Colorado nonmetropolitan area | $32.99 | $68,620 | $39,390 | $122,390 | 240 | 3.37 | 0.58 |
| Southwest Colorado nonmetropolitan area | $31.10 | $64,680 | $43,480 | $141,820 | 610 | 5.61 | 0.97 |
Neighbouring states
See the national page for Market Research Analysts and Marketing Specialists (every state ranked) and the Colorado wage profile (every occupation in the state).
Source and notes
Data: BLS OEWS May 2025, released 2026-05-15. Cross-industry estimates, all ownerships. BLS page: OEWS Colorado estimates.
- Annual wages assume 2,080 hours a year at the hourly rate; occupations BLS publishes on one basis only show an en dash (–) on the other.
- Employment is rounded to the nearest 10 by BLS. Where BLS withholds a cell, nothing is estimated in its place.