Market Research Analysts and Marketing Specialists Salary in Washington
Market Research Analysts and Marketing Specialists in Washington earn a median $95,120 a year, +21% against the national median of $78,760; they and rank 5th of 51 states by median. Market Research Analysts and Marketing Specialists earn 51% more than the median across all occupations in Washington ($62,990). Washington pays more than every neighbouring state: Oregon and Idaho range from $60,970 in Idaho to $79,150 in Oregon. Washington employs 24,460 market research analysts and marketing specialists, 6.89 per 1,000 jobs, the 13th largest count of any state. A location quotient of 1.19 is close to the national share.
Washington vs the United States, May 2025
| Area | Basis | Percentile wage | Mean | Employment | Jobs per 1,000 | Location quotient | ||||
|---|---|---|---|---|---|---|---|---|---|---|
| 10th | 25th | Median | 75th | 90th | ||||||
| Washington | Hourly | $25.00 | $32.50 | $45.73 | $67.10 | $83.68 | $51.91 | 24,460 | 6.89 | 1.19 |
| Annual | $52,000 | $67,590 | $95,120 | $139,560 | $174,040 | $107,970 | ||||
| United States | Hourly | $20.86 | $28.05 | $37.87 | $52.07 | $74.75 | $43.03 | 899,580 | – | – |
| Annual | $43,390 | $58,350 | $78,760 | $108,310 | $155,480 | $89,490 | ||||
- Rank by median
- 5th of 51 states
- Rank by employment
- 13th of 51 states
- Location quotient
- 1.19
- Jobs per 1,000
- 6.89
Ranks count the 50 states and DC with a published value. The location quotient is the occupation's share of Washington's employment divided by its national share; 1.00 means the same share as the nation. Take-home pay at these wages: FastCalc's take-home pay calculator.
Metropolitan areas in Washington
13 metropolitan areas and 2 nonmetropolitan areas touching Washington publish a row for market research analysts and marketing specialists, sorted by median. Areas crossing a state line are listed under every state they touch; a linked metro has its own profile.
| Area | Median hourly | Median annual | 10th pct (annual) | 90th pct (annual) | Employment | Jobs per 1,000 | Location quotient |
|---|---|---|---|---|---|---|---|
| Seattle-Tacoma-Bellevue, WA | $49.12 | $102,170 | $59,050 | $184,640 | 18,030 | 8.64 | 1.49 |
| Portland-Vancouver-Hillsboro, OR-WA | $41.03 | $85,350 | $50,280 | $163,440 | 8,130 | 6.73 | 1.16 |
| Olympia-Lacey-Tumwater, WA | $38.42 | $79,910 | $47,720 | $153,960 | 620 | 4.79 | 0.83 |
| Kennewick-Richland, WA | $36.80 | $76,540 | $48,160 | $133,840 | 370 | 2.83 | 0.49 |
| Bremerton-Silverdale-Port Orchard, WA | $36.64 | $76,220 | $45,450 | $152,280 | 340 | 3.63 | 0.63 |
| Longview-Kelso, WA | $34.19 | $71,120 | $46,560 | $117,130 | 100 | 2.46 | 0.43 |
| Spokane-Spokane Valley, WA | $33.84 | $70,390 | $45,180 | $135,130 | 1,200 | 4.68 | 0.81 |
| Wenatchee-East Wenatchee, WA | $33.25 | $69,160 | $44,280 | $121,330 | 160 | 3.17 | 0.55 |
| Mount Vernon-Anacortes, WA | $33.04 | $68,710 | $41,600 | $131,420 | 200 | 3.76 | 0.65 |
| Yakima, WA | $31.20 | $64,900 | $41,640 | $117,100 | 240 | 2.45 | 0.42 |
| Bellingham, WA | $30.56 | $63,570 | $41,050 | $120,070 | 470 | 5.17 | 0.89 |
| Walla Walla, WA | $30.35 | $63,120 | $38,680 | $115,210 | 60 | 2.47 | 0.43 |
| Lewiston, ID-WA | $28.98 | $60,270 | $40,570 | $109,730 | 90 | 3.09 | 0.53 |
| Eastern Washington nonmetropolitan area | $34.56 | $71,880 | $46,050 | $139,560 | 310 | 2.88 | 0.50 |
| Western Washington nonmetropolitan area | $29.96 | $62,310 | $45,600 | $107,930 | 440 | 3.41 | 0.59 |
Neighbouring states
See the national page for Market Research Analysts and Marketing Specialists (every state ranked) and the Washington wage profile (every occupation in the state).
Source and notes
Data: BLS OEWS May 2025, released 2026-05-15. Cross-industry estimates, all ownerships. BLS page: OEWS Washington estimates.
- Annual wages assume 2,080 hours a year at the hourly rate; occupations BLS publishes on one basis only show an en dash (–) on the other.
- Employment is rounded to the nearest 10 by BLS. Where BLS withholds a cell, nothing is estimated in its place.