Sales Managers Salary in Wisconsin
Sales Managers in Wisconsin have a median of $134,870 a year, below the national $148,270 (−9%); the state ranks 28th of 50 states by median. Sales Managers earn 2.7 times the median across all occupations in Wisconsin ($50,270). Among neighbouring states, Illinois, Minnesota and Michigan pay more (up to $155,280 in Illinois) and Iowa pays less (down to $134,010 in Iowa). Wisconsin employs 10,480 sales managers, 3.56 per 1,000 jobs, the 16th largest count of any state. A location quotient of 0.87 is close to the national share.
Wisconsin vs the United States, May 2025
| Area | Basis | Percentile wage | Mean | Employment | Jobs per 1,000 | Location quotient | ||||
|---|---|---|---|---|---|---|---|---|---|---|
| 10th | 25th | Median | 75th | 90th | ||||||
| Wisconsin | Hourly | $36.70 | $48.90 | $64.84 | $85.90 | $106.79 | $71.92 | 10,480 | 3.56 | 0.87 |
| Annual | $76,330 | $101,710 | $134,870 | $178,660 | $222,110 | $149,600 | ||||
| United States | Hourly | $35.18 | $48.25 | $71.28 | $99.68 | $139.68 | $79.02 | 637,080 | – | – |
| Annual | $73,170 | $100,360 | $148,270 | $207,340 | $290,540 | $164,350 | ||||
- Rank by median
- 28th of 50 states
- Rank by employment
- 16th of 48 states
- Location quotient
- 0.87
- Jobs per 1,000
- 3.56
Ranks count the 50 states and DC with a published value. The location quotient is the occupation's share of Wisconsin's employment divided by its national share; 1.00 means the same share as the nation. Take-home pay at these wages: FastCalc's take-home pay calculator.
Metropolitan areas in Wisconsin
15 metropolitan areas and 4 nonmetropolitan areas touching Wisconsin publish a row for sales managers, sorted by median. Areas crossing a state line are listed under every state they touch; a linked metro has its own profile.
| Area | Median hourly | Median annual | 10th pct (annual) | 90th pct (annual) | Employment | Jobs per 1,000 | Location quotient |
|---|---|---|---|---|---|---|---|
| Minneapolis-St. Paul-Bloomington, MN-WI | $76.01 | $158,100 | $81,220 | $272,360 | 8,410 | 4.31 | 1.05 |
| Madison, WI | $70.37 | $146,380 | $78,740 | $247,270 | 1,660 | 4.06 | 0.99 |
| Kenosha, WI | $69.80 | $145,180 | $76,450 | $246,080 | 200 | 2.68 | 0.65 |
| Milwaukee-Waukesha, WI | $69.50 | $144,560 | $78,960 | $229,400 | 3,240 | 3.95 | 0.96 |
| Appleton, WI | $66.76 | $138,850 | $77,350 | $238,530 | 420 | 3.41 | 0.83 |
| Sheboygan, WI | $64.15 | $133,440 | $81,120 | $234,570 | 170 | 2.85 | 0.69 |
| Racine-Mount Pleasant, WI | $63.57 | $132,230 | $76,800 | $212,470 | 240 | 3.21 | 0.78 |
| Janesville-Beloit, WI | $62.47 | $129,940 | $73,410 | $225,270 | 200 | 2.93 | 0.71 |
| Green Bay, WI | $62.47 | $129,930 | $69,460 | $213,860 | 600 | 3.43 | 0.84 |
| Oshkosh-Neenah, WI | $62.33 | $129,640 | $66,750 | $210,700 | 370 | 3.99 | 0.97 |
| La Crosse-Onalaska, WI-MN | $61.42 | $127,740 | $72,560 | $213,610 | 220 | 2.56 | 0.63 |
| Eau Claire, WI | $61.33 | $127,570 | $68,750 | $216,530 | 230 | 2.69 | 0.66 |
| Fond du Lac, WI | $60.41 | $125,650 | $79,050 | $233,990 | 150 | 3.51 | 0.86 |
| Wausau, WI | $59.25 | $123,230 | $72,450 | $202,070 | 190 | 2.80 | 0.68 |
| Duluth, MN-WI | $54.50 | $113,360 | $73,800 | $204,450 | 290 | 2.29 | 0.56 |
| Northwestern Wisconsin nonmetropolitan area | $60.41 | $125,650 | $62,610 | $194,990 | 100 | 2.00 | 0.49 |
| Northeastern Wisconsin nonmetropolitan area | $60.01 | $124,810 | $73,150 | $207,070 | 460 | 2.32 | 0.57 |
| South Central Wisconsin nonmetropolitan area | $59.95 | $124,690 | $71,600 | $208,030 | 620 | 2.92 | 0.71 |
| Western Wisconsin nonmetropolitan area | $59.75 | $124,290 | $68,750 | $196,200 | 250 | 1.94 | 0.47 |
Neighbouring states
See the national page for Sales Managers (every state ranked) and the Wisconsin wage profile (every occupation in the state).
Source and notes
Data: BLS OEWS May 2025, released 2026-05-15. Cross-industry estimates, all ownerships. BLS page: OEWS Wisconsin estimates.
- Annual wages assume 2,080 hours a year at the hourly rate; occupations BLS publishes on one basis only show an en dash (–) on the other.
- Employment is rounded to the nearest 10 by BLS. Where BLS withholds a cell, nothing is estimated in its place.