Retail Salespersons Salary in New Hampshire
The median for retail salespersons in New Hampshire is $36,200 a year, somewhat above the national $35,410 (+2%); the state ranks 16th of 51 states by median. That is 35% less than the median across all occupations in New Hampshire ($55,880). Every neighbouring state pays more: Vermont, Maine and Massachusetts range from $36,610 in Massachusetts to $37,400 in Vermont. New Hampshire employs 23,880 retail salespersons, 35.0 per 1,000 jobs, the 36th largest count of any state. A location quotient of 1.39 means the occupation is more concentrated in New Hampshire than nationally.
New Hampshire vs the United States, May 2025
| Area | Basis | Percentile wage | Mean | Employment | Jobs per 1,000 | Location quotient | ||||
|---|---|---|---|---|---|---|---|---|---|---|
| 10th | 25th | Median | 75th | 90th | ||||||
| New Hampshire | Hourly | $14.23 | $15.09 | $17.41 | $19.46 | $23.90 | $18.86 | 23,880 | 34.95 | 1.39 |
| Annual | $29,590 | $31,380 | $36,200 | $40,480 | $49,710 | $39,240 | ||||
| United States | Hourly | $13.08 | $14.38 | $17.03 | $18.59 | $23.02 | $17.94 | 3,897,860 | – | – |
| Annual | $27,210 | $29,900 | $35,410 | $38,670 | $47,890 | $37,310 | ||||
- Rank by median
- 16th of 51 states
- Rank by employment
- 36th of 51 states
- Location quotient
- 1.39
- Jobs per 1,000
- 34.95
Ranks count the 50 states and DC with a published value. The location quotient is the occupation's share of New Hampshire's employment divided by its national share; 1.00 means the same share as the nation. Take-home pay at these wages: FastCalc's take-home pay calculator.
Metropolitan areas in New Hampshire
2 metropolitan areas and 3 nonmetropolitan areas touching New Hampshire publish a row for retail salespersons, sorted by median. Areas crossing a state line are listed under every state they touch; a linked metro has its own profile.
| Area | Median hourly | Median annual | 10th pct (annual) | 90th pct (annual) | Employment | Jobs per 1,000 | Location quotient |
|---|---|---|---|---|---|---|---|
| Boston-Cambridge-Newton, MA-NH | $17.72 | $36,850 | $34,000 | $48,260 | 64,150 | 23.73 | 0.95 |
| Manchester-Nashua, NH | $16.99 | $35,350 | $29,010 | $49,720 | 6,660 | 33.39 | 1.33 |
| Northern New Hampshire nonmetropolitan area | $17.30 | $35,980 | $29,560 | $47,380 | 3,050 | 36.24 | 1.45 |
| Central New Hampshire nonmetropolitan area | $17.21 | $35,790 | $29,300 | $49,190 | 3,280 | 32.67 | 1.30 |
| Southwestern New Hampshire nonmetropolitan area | $17.19 | $35,760 | $29,520 | $47,740 | 1,840 | 41.22 | 1.64 |
Neighbouring states
| State | Median hourly | Median annual | Employment | Location quotient |
|---|---|---|---|---|
| New Hampshire | $17.41 | $36,200 | 23,880 | 1.39 |
| Massachusetts | $17.60 | $36,610 | 86,860 | 0.95 |
| Maine | $17.61 | $36,640 | 18,450 | 1.15 |
| Vermont | $17.98 | $37,400 | 8,250 | 1.08 |
See the national page for Retail Salespersons (every state ranked) and the New Hampshire wage profile (every occupation in the state).
Source and notes
Data: BLS OEWS May 2025, released 2026-05-15. Cross-industry estimates, all ownerships. BLS page: OEWS New Hampshire estimates.
- Annual wages assume 2,080 hours a year at the hourly rate; occupations BLS publishes on one basis only show an en dash (–) on the other.
- Employment is rounded to the nearest 10 by BLS. Where BLS withholds a cell, nothing is estimated in its place.